Customer Experience
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Entrepreneur
Business vs Brand: Should You Call Your Business a Brand?
Should You Call Your Business a Brand When It’s Just a Business? Business vs brand starts with the understanding of…
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Entrepreneur
Customer Experience: How to Shape the Experience Customers Get From Your Brand
Shaping the Experience Customers Get From Your Brand Customer experience, as well as brand experience, doesn’t happen by accident. For…
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Entrepreneur
Is Being a Customer’s Favourite Truly Beneficial?
The Problem With Becoming a Customer’s Favourite There is something almost every business wants to hear from a customer: “You’re…
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Entrepreneur
You Can’t Satisfy Your Customers, Stop Trying (Do This Instead)
You Can’t Satisfy Your Customers, Stop Trying You need to hear this: you will never satisfy your customers. Not once.…
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Entrepreneur
Why Item 7 Go Tastes the Same Everywhere: The Business Lesson For Entrepreneurs
Why Item 7 Go Tastes the Same Everywhere (The Business Lesson Every Entrepreneur Should Learn) When people think about consistency…
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Entrepreneur
Why Customers Experience Your Systems, Not Your Effort
Why Customers Experience Your Systems, Not Your Effort No customer has ever wondered how many meetings your team held before…
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Entrepreneur
Customer Complaints: How BÉIS Turn Feedback Into Growth
Customer Complaints: How Smart Businesses Turn Feedback Into Growth Silence can be deceptive because for a business, it looks like…
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Entrepreneur
Your Online Reputation Is Either Your Biggest Ally or Worst Enemy
What People Say About Your Business When You’re Not in the Room Matters A customer has never bought from you…
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Entrepreneur
Event Marketing: Physical Experience Still Matters For Your Brand
Event Marketing Still Sells Better Than Instagram Sometimes Event marketing still works powerfully in Ilorin, even in a time where…
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Entrepreneur
Loyalty or Competence: Which One Scales Your Business?
Loyalty or Competence: Which One Scales Your Business? There was a time when businesses competed mostly on price. Then came…
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